Guide · 6 min read

Selling to the AI buying committee

The AI buying committee is bigger, more technical, and more skeptical. Design your deal motion for them, not around them.

Who's on the committee

  • GTM buyer (VP Sales, CRO)
  • RevOps or GTM engineering
  • Security and compliance
  • Data engineering
  • Finance for cost modeling

What each needs

Business ROI, technical depth, security posture, data flow diagram, unit economics. Different artifact for each.

Skip the theater

No 'AI ROI calculators' that everyone knows are made up. Real numbers or none.

See CoLive run this workflow live

Six named AI agents. One revenue engine. Talk to the founders — literally.