Signals that move revenue
G2 category page visits (highest intent);;LinkedIn engineering hires in a target function;;Job-posting language changes;;Product signup + inactivity
The AI job
- Dedupe, weight by segment, route the top 20 accounts per day to the right AE with a suggested opener.
What to skip
Broad topic intent from anonymous IP. Cheap, noisy, low-yield. Only use it as a soft signal, never as a trigger.