Guide · 7 min read

AI call coaching: the 1% daily improvement engine

AEs who improve fastest run 20 minutes of AI-flagged self-review a week. That's how you get 1% daily improvement without an enablement army.

Five metrics that matter

Talk-listen ratio;;Question depth, open vs closed;;Next-step clarity;;Objection surface rate;;Silence handling

Opt-in with a champion AE. Publish week-over-week deltas privately. Team leaderboards only after month 3, and only if the team asks.

Managers stop reviewing 5 random calls a week and start reviewing the 3 flagged gaps per rep. Different job, better outcomes.

Six named AI agents. One revenue engine. Talk to the founders — literally.